Swatch Internet Clock

This page displays a Swatch Internet Clock. It shows the Swatch Internet Time, which is a universal time without time zones.

Standard (24 hours) clock


Swatch Internet Clock


Swatch Internet Time

The Swatch Internet time (or .beat time) is a decimal time concept introduced in 1998. Instead of hours and minutes, it divides the day up into 1000 parts called “.beats”. Each beat lasts 1 minute and 26.4 seconds. Decimal fractions of a beat are used to add centibeats for more precision.

Swatch Internet Time has no time zones but uses Biel Mean Time (BMT) which is equivalent to UTC+1. Biel, a place in Switzerland, is the location of the headquarters of the Swatch Corporation. UTC is Coordinated Universal Time, which is mean solar time at the Royal Observatory in Greenwich. It is almost the same as Greenwich Mean Time (GMT).

SillyClocks logo

More silly but interesting clocks can be found here: SillyClocks

Scroll to Top